Basis Life

Money Can Buy Happiness — You’re Just Buying the Wrong Things

Money isn’t overrated, just misunderstood. The question for high-net-worth individuals is not whether to pursue wealth, but what they should pursue with it.

Kirti Tarang Pande

October 21, 2025 at 3:57 AM IST

iStock.com

Basis Life

When Festival Sales Outsmart Our Better Judgement

Festival sales tap psychology, not persuasion, using scarcity, credit and choice overload to turn seasonal joy into a masterclass in impulse buying.

Krishnadevan V

October 20, 2025 at 9:23 AM IST

iStock.com

Basis Life

Sarci-Sense: The India that still lights up, still believes

The festival season has begun, and India glows again — more so because we choose to believe. Hope, here is not decoration, it is life.

Srinath Sridharan

October 19, 2025 at 8:45 AM IST

iStock.com

Basis Life

The 2% Vegetarian: Misunderstood, Mis-fed, and Mildly Irate

A reflection on the forgotten 2% of vegetarians, neither vegan purists nor paneer loyalists, who crave imagination and respect in their meals, not beige monotony.

Kalyani Srinath

October 18, 2025 at 5:19 AM IST

iStock.com

Basis Life

Sarci-Sense: Convenience Has Made Us Comfortable, Not Kind

We seem to have built a world that delivers everything, except empathy. Convenience has spared us effort, but also stripped us of patience, gratitude, and the grace of being human.

Srinath Sridharan

October 12, 2025 at 4:42 AM IST

iStock.com

Basis Life

When Bonds Bend, Not Break: The Fragile Weight of Connection

When old bonds resurface, the real question isn’t why they faded, but whether they deserve space again.

Kalyani Srinath

October 11, 2025 at 4:08 AM IST

iStock.com

Basis Life

Akshay Kumar, Parenting, and the Lie We Tell Ourselves

We tell ourselves control is safety. It isn’t. True protection begins with trust, not surveillance—connection, not control.

Kirti Tarang Pande

October 7, 2025 at 7:05 AM IST

Istock.com/Deepak Sethi

Basis Life

Sarci-Sense: The Networking Delusion Where Everyone’s a Connector, Nobody’s a Friend

We hoard contacts like trophies, confuse politeness with connection, and mistake events for community. Networking promises belonging, but delivers only performance, leaving us abundant in numbers, and impoverished in friends.

Srinath Sridharan

October 5, 2025 at 4:38 AM IST

iStock.com

Basis Life

Who Moved My Cheez? Surviving the Everyday Chaos of Lost Objects

Life’s daily battles aren’t grand. They’re about your charger, your chair system, and the mysterious forces that keep moving your stuff.

Kalyani Srinath

October 4, 2025 at 11:49 AM IST

iStock.com

Basis Life

Why India’s Marriage Market Punishes Working Women

Entrenched gender norms ensure that Indian women still pay a price in the marriage market for choosing careers, especially in non-traditional jobs.

Amitrajeet A. Batabyal*

October 1, 2025 at 7:01 AM IST

pixelerated/istock

Basis Life

Sarci-Sense: The Tormenting Insignificance of One

We are told to trust the mean, median, and mode in life, as if life takes comfort in graphs. But spreadsheets don’t cry at night; people do

Srinath Sridharan

September 28, 2025 at 6:51 AM IST

iStock.com

Basis Life

Beyond the Doors: Where Hope and Humanity Endure

In waiting rooms, time slows and hope lingers. Beyond verdicts and diagnoses, they hold shared resilience, quiet courage, and the belief that tomorrow may be better.

Kalyani Srinath

September 27, 2025 at 7:57 AM IST

iStock.com

Basis Life

Bitcoin’s Rorschach Test: What Metaplanet’s Bold Hoard Says About Resilience

Don't focus on the Bitcoin you can't hold. Focus on the volatile mindset you can master. That's the real strategic hedge.

Kirti Tarang Pande

September 25, 2025 at 1:42 PM IST

iStock.com

Basis Life

Sarci-Sense: The National Pastime of Outrage

We no longer wait for cricket matches to unite the nation - outrage does the job faster. Outrage over food, films, faith, fashion, family, even emojis. Everyone is offended, all the time, and proudly so

Srinath Sridharan

September 21, 2025 at 5:19 AM IST

iStock.com

Basis Life

Why Menopause Remains Invisible in India’s Health and Homes

India celebrates motherhood and menstruation with rituals and care, but menopause remains invisible—ignored by health policy, workplaces, and even families.

Kalyani Srinath

September 20, 2025 at 1:24 PM IST

iStock.com

Basis Life

When Bans Breed Addiction Instead of Curing It

Forbidden fruit – the unintended cost of banning our way out of addiction. India’s prohibition of gaming risks deepening compulsions while ignoring the roots of dependence.

Kirti Tarang Pande

September 20, 2025 at 6:12 AM IST

iStock.com

Basis Life

When Reels Drown the Hills

A quiet Landour retreat turns into a stage for pose, angle and pout, reflecting how the reel world is reshaping travel and youth culture.

Aabhas Pandya

September 14, 2025 at 7:12 AM IST

Varunpai11/Via WikiCommons

Basis Life

Sarci-Sense: Don’t Ask, Don’t Tell, Sounds Like Indian Middle Age

We talk about cholesterol, cricket scores and coriander prices, but not about money, death or desire. Is that the true syllabus of Indian middle age?

Srinath Sridharan

September 14, 2025 at 4:34 AM IST

iStock.com

Basis Life

Gen X at the Crossroads of Care

India’s Gen X holds two worlds at once—parents resisting frailty, children sprinting ahead. They keep households humming on vigilance and love as their own lives slip out of focus.

Kalyani Srinath

September 13, 2025 at 5:48 AM IST

iStock.com

Basis Life

Condescension Toward Gen Z is an Unmanaged Risk — Ask Nepal

Gen Z toppled a government with a hashtag. The real risk for India’s leaders and investors is still mispricing their power.

Kirti Tarang Pande

September 10, 2025 at 9:06 AM IST

Via WikiCommons

Basis Life

Why “Opposites Attract” Feels So Good, But Isn’t the Whole Story

Does love really thrive on opposites, or do lasting bonds depend on shared values and quiet alignment that outlasts the first spark of difference?

Kalyani Srinath

September 7, 2025 at 5:56 AM IST

iStock.com

Basis Life

It Takes a CEO to Raise a CEO

Parenting is emotional governance. By choosing empathy over reactivity, you raise not just a child, but tomorrow’s resilient leader.

Kirti Tarang Pande

September 6, 2025 at 8:13 AM IST

iStock.com

Basis Life

Polyglot, I am not: Communication Matters Beyond Language

From half-forgotten mother tongues to the rise of English and the politics of speech, we must reflect why human-connection is larger than fluency.

Srinath Sridharan

September 6, 2025 at 6:41 AM IST

iStock.com

Basis Life

Throne of Thrones — A Love Letter to Japanese Toilets

From heated seats to the Otohime sound princess, Japan’s toilets offer restraint, comfort and dignity — everything politics does not.

R. Gurumurthy

August 31, 2025 at 4:02 PM IST

iStock.com

Basis Life

Mumbai’s Addiction to Apathy

We call it resilience. In truth, it’s addiction, the dangerous habit of enduring neglect until survival itself becomes the city’s only virtue.

Kalyani Srinath

August 30, 2025 at 2:18 PM IST

istocks.com

Basis Life

Prosperous Farms, not Farmhouses, Will Keep Children Happy

We romanticise farmhouse retirements but treat farming with apathy. This hypocrisy is hurting our kids.

Kirti Tarang Pande

August 30, 2025 at 12:07 PM IST

iStock.com

Basis Life

Sarci-Sense: About Silent Goodbyes & How Middle-Age Friendships Disappear

In a world where ‘connection’ is measured by likes, emojis, and quick replies, the deepest friendships are quietly slipping away. This is the story of those silent goodbyes, and the cost we often don’t see until it’s too late.

Srinath Sridharan

August 24, 2025 at 9:02 AM IST

iStock.com

Basis Life

You're Not a Referee – Stop Breaking Up Fights and Start Changing the Game

Why do Indian grandparents’ stories work better than your MBA? Science agrees.

Kirti Tarang Pande

August 23, 2025 at 8:06 AM IST

iStock.com

Basis Life

Sarci-Sense: The Guest Room Host Sleeps In

Every luxury apartment flaunts it: the “guest bedroom.” But what it becomes in real life is far more interesting: part storage room, part marital timeout zone, part silent confession of fatigue and freedom.

Srinath Sridharan

August 17, 2025 at 10:36 AM IST

iStock.com

Basis Life

Maternity Leave for Students Not Compassion, But A Fundamental Right

In an inclusive education system, no woman should have to choose between giving birth to a child and her right to acquire wisdom.

Ravi Bhardwaj

August 16, 2025 at 8:49 AM IST

iStock.com

Basis Life

A Thread That Holds More Than it Ties

In a world of staged celebrations, a quiet Raksha Bandhan visit shows how the simplest gestures can carry the deepest bonds.

Kalyani Srinath

August 16, 2025 at 8:24 AM IST

iStock.com

Basis Life

Tariffs Can Bite Steel, Not Serenity: India’s $21-Billion Neuro-Advantage

India holds the blueprint for cognitive resilience. Fuse ancient neuro-biotech with science, and it becomes hard power no trade war can undermine.

Kirti Tarang Pande

August 14, 2025 at 1:18 PM IST

iStocks/thehakanarslan

Basis Life

The Never-Empty Nesters: When Grown Kids Refuse to Fly

More young Indians are choosing comfort over independence, delaying empty nests and slowing economic momentum in ways that ripple through the nation.

Kalyani Srinath

August 10, 2025 at 8:39 AM IST

iStock.com

Basis Life

Sarci-Sense: One Master Bedroom, Two Baths: The Sanity of Middle Age

In many Indian homes, love no longer storms out, it quietly negotiates more room to breathe. Separate duvets and soon-to-be popular twin bathrooms could be quiet strategies to be together, and yet sane.

Srinath Sridharan

August 10, 2025 at 8:15 AM IST

iStock.com

Basis Life

A Tale of Two Cities: Where Journeys Aren’t Measured in Miles

Not all changes make headlines. Some are slow, quiet, and deeply personal. And some stories begin long after you’ve left. This one starts in a place you thought you knew.

Kalyani Srinath

August 3, 2025 at 10:43 AM IST

iStock.com

Basis Life

Sarci-Sense: The ‘Hum Do, Hamare Do’ Mantra of the Middle‑Aged

In countless Indian middle‑aged homes, the old fight over the TV remote has quietly ended, replaced by two screens, two feeds, and a silence that feels like peace. But is there peace?

Srinath Sridharan

August 3, 2025 at 8:43 AM IST

AI Generated

Basis Life

Sarci-Sense: Middle Age – Where the Joints Ache and So Does the Truth

We’ve grown into our sarcasm. We’ve earned our eye-rolls. And we’ve made peace with the fact that nothing in life bends quite the way it used to, neither our backs, nor our expectations.

Srinath Sridharan

July 27, 2025 at 6:30 AM IST

iStock.com

Basis Life

Pants or Pallus, Purr or Roar: Fix Systems, Not Gender

Gender Tax: real. Predatory behaviour disguised as nurturing purrs: real. Not he vs she, it’s audit vs attrition. Your playbook breeds predators.

Kirti Tarang Pande

July 26, 2025 at 5:05 AM IST

iStock.com

Basis Life

From Rebellion to Reflection: The Parent We Didn’t Want to Be

Middle-class Indians are rediscovering the quiet wisdom in old routines—realising, with irony and grace, that they’ve become what they once resisted.

Kalyani Srinath

July 26, 2025 at 4:06 AM IST

iStock.com

Basis Life

The New Evolution: Now with Spine, Small Talk, and Super Sight

Lab-grown backbones, monkey-inspired manners, and surveillance-grade contact lenses. Is evolution getting outsourced to technology?

R. Gurumurthy

July 25, 2025 at 7:59 AM IST

iStock.com

Basis Life

Power, Desire, and The Boardroom: Kirti Tarang Pande On Gender And Control

Srinath Sridharan

July 23, 2025 at 11:45 AM IST

Basis Life

Sarci-Sense: Hormones, Homework, and the Hot Flash of Truth

Ask any middle-aged parent of a teen today, and they’ll tell you: we’re not raising children; we’re surviving tech-powered beings who believe your existence is a personal attack on their vibe.

Srinath Sridharan

July 21, 2025 at 7:24 AM IST

Istock.com

Basis Life

Coldplay Kiss Cam — Corporate Chaos — Office Power Doesn’t Stay in Your Pants

Hot spouse but crave the intern? That boss spark? "That’s not chemistry. It’s the thrill of power misread as desire." Can you keep power at work and out of your sheets?

Kirti Tarang Pande

July 19, 2025 at 7:47 AM IST

iStock.com

Basis Life

Why Even VIPs Falter Without Hunger

Legacy means little without hunger. Promoters must ask tough questions before strong brands fade into relics.

Srinath Sridharan

July 15, 2025 at 5:19 AM IST

iStock.com

Basis Life

Sarci-Sense: Then and Now and Somewhere in Between

Parenting, whether in the 1980s or 2020s, is still a complicated act of hope. It is believing that the child you raise will one day understand the parent you tried to be.

Srinath Sridharan

July 13, 2025 at 1:03 PM IST

iStock.com

Basis Life

Gossip Or Glue? Understanding What Builds Or Breaks Office Culture

Your office survives on gossip like Delhi survives on smog and samosas. But is it bonding or backstabbing? Let’s decode the psychology behind gossip that heals versus harms.

Kirti Tarang Pande

July 12, 2025 at 2:44 AM IST

iStock.com

Basis Life

Sarci-Sense: Midlife In A Filtered Frame

Today, being visible means being active online. And being active online means you must pick a lane—funny, wise, relatable, aesthetic, or occasionally all of the above.

Srinath Sridharan

July 6, 2025 at 4:46 AM IST

iStock.com

Basis Life

Aamir Khan’s Humblebrag Trap: How Performative Modesty Erodes Brand Equity

Elites, stop playing pauper. Drop fake modesty. Own your privilege with values-driven vulnerability to build real brand equity.

Kirti Tarang Pande

July 5, 2025 at 4:34 AM IST

Bollywood Hungama/Via WikiCommons

Basis Life

The $8.8 Trillion Productivity Killer Undermining Modern Leadership

Emotional disengagement is quietly crippling performance and profits. Leaders must invest in attention infrastructure to restore connection and trust.

Kirti Tarang Pande

July 1, 2025 at 7:54 AM IST

iStock.com

Basis Life

The Future of Leadership Need Not Be Algorithmic

Human-AI collaboration is not a technological milestone. It is actually a societal test for which our current models of leadership are not ready for.

Srinath Sridharan

July 1, 2025 at 1:16 AM IST

iStock.com

Basis Life

Sarci-Sense: The Realities Of The Great Holiday Showdown

The annual holiday planning is now an exchange of dreams, realities, and the occasional eye-roll. It’s about finding balance, compromising on the dream destination, and navigating the quirks that make shared adventures unforgettable.

Srinath Sridharan

June 29, 2025 at 5:55 AM IST

iStock.com

Basis Life

Love, Actually: An Analog Anomaly In A Digital World

In a world of instant gratification, love remains a gradually compounding asset. Its quiet dividends—trust, care, and connection—often yield the highest emotional returns.

Kalyani Srinath

June 28, 2025 at 4:39 AM IST

iStock.com/Deepak Sethi

Basis Life

Dear C-Suite, Your Team’s Real Boss Is The Algorithm

You can’t lead humans with quarterly KPIs when bots control the workflow. Reinvent leadership or risk irrelevance.

Kirti Tarang Pande

June 25, 2025 at 9:21 AM IST

iStock.com

Basis Life

Sarci-Sense: Joint Pain, Joint Account — The Midlife Budget Of Love

A funny bone meets a knee bone in this honest account of what middle-aged love looks like, between medicine alarms, mutual funds, and murmured sweet nothings about bank balance.

Srinath Sridharan

June 21, 2025 at 1:51 PM IST

iStock.com

Basis Life

The Ugly Beautiful Of Motherhood: An Undervalued Economic Pillar

Despite shaping human capital and sustaining economies, motherhood remains undervalued in policy, pay, and perception across homes and workplaces.

Kalyani Srinath

June 21, 2025 at 9:23 AM IST

iStock.com

Basis Life

The Warzones Of Today Have No Borders

And the fire we ignore abroad may soon burn through our own certainties.

Srinath Sridharan

Kirti Tarang Pande

June 18, 2025 at 7:50 AM IST

AI generated

Basis Life

Artificial Everything: When Childhood Gets A Software Update

When toddlers are taught coding before colouring, is childhood being optimised out of existence in the race to future-proof everything?

R. Gurumurthy

June 18, 2025 at 2:40 AM IST

iStock.com

Basis Life

Sarci-Sense: From Swoon Phase to Moon-phase — The Great Indian Marital Timing

A warm, cheeky look at how the spark in long-term Indian marriages just its own different calendar.

Srinath Sridharan

June 14, 2025 at 7:33 AM IST

iStock.com

Basis Life

It Takes A City, Not A Couple, To Run An Indian Household

In the great Indian city life, it’s not love or luck that holds a home together—it is the cook, the bai, the driver, the tuition teacher, and a prayer that everyone shows up on time.

Srinath Sridharan

June 7, 2025 at 7:38 AM IST

AI Photo

Basis Life

BCCI Can Call Time-Out On India’s Spitting Habit

India battles a costly, unhealthy spitting habit. Can cricket icons and the BCCI inspire a cleaner nation on and off the field?

Krishnadevan V

June 1, 2025 at 4:51 AM IST

iStock.com

Basis Life

When Parents Age And Middle-Aged Children Run Out of Time

Urban success has come at the cost of familial presence. As our parents age in quieter towns, we struggle to be there—not for lack of love, but for lack of time.

Srinath Sridharan

May 31, 2025 at 5:31 AM IST

iStock.com

Basis Life

The Art Of Saying Nothing: India’s “Hi” Culture

In a hyper-connected India, our digital hellos often reveal a deeper discomfort with clarity, confidence, and saying what we truly mean.

Srinath Sridharan

May 24, 2025 at 5:38 AM IST

Basis Life

We Avoid Some People — And Why We Might Be One of Them

We have all dodged a call or avoided a message — but what if every silent exit says more about us than the person we are avoiding?

Srinath Sridharan

May 18, 2025 at 1:50 PM IST

iStock.com

Basis Life

If Only Tweets Can Bring Peace With Permanence

Donald Trump may rush to take credit for ceasefire theatrics, but the US’ decades-long complicity in funding and legitimising Pakistan’s terror machinery cannot be airbrushed with a tweet. .

Srinath Sridharan

May 12, 2025 at 7:40 AM IST

Basis Life

Fast, Fatal, and Forgettable: The Deadly Price Of McDonaldised Delivery

A young rider died delivering food fast. The real culprit? A system wired for speed, not safety. We’re trading lives for convenience.

R. Gurumurthy

May 11, 2025 at 9:13 AM IST

iStock.com

Basis Life

Healing Within, Finding Peace Beyond Outer Conflict

Our greatest battles are often not with the world around us, but with the unhealed emotions within.

Srinath Sridharan

May 11, 2025 at 5:29 AM IST

Panchayat Webseries

The Bureau

Oil Surge Rekindles Inflation Worries; Investors Await Trump–Xi Diplomacy

India’s Processed Potato Exports Surge as Asia’s Snack Demand Booms

When Infrastructure Kills the Vibe, Ambition Turns Up the Volume

Green crackers, Sahara-SEBI, Digital Arrest, Asian Paints, and more

CoinDCX Raises Again — Is India’s Crypto Winter Finally Thawing?

India’s Exports to US Fall 20% in September as Trump Tariffs Bite: GTRI

MPC Keeps Powder Dry as Rate-Cut Debate Heats Up

Mission Pulses: Does It Pack The Protein Punch India Needs?

Jallikattu: Tamil Nadu’s Ancient Bull-Taming Tradition